Pre-AP

Art direction and book redesign of Pre-AP, an educational program created to prepare students for AP and other college-level coursework.

I kept the existing brand fonts and color palette, but adjusted the layout, typography, and imagery. I gave it a fresh and updated look, and made sure to add a strong Unit openers. Before and after pictures below.

 

ServiceS

Art Direction

Book Design

Template Design

 
PA_Page_Module2b.png
 
 

Headings Font: Aktiv Grotesk Bold

 
PA_Page_Module3.jpg
 
 

Body Font: Aktiv Grotesk Regular

 
PA_Page_Module4.jpg
 
 

Brand Colors

PA_brand_colors.jpg
 
 
 

HOW I HELPED

Version 1 of the Pre-AP program was difficult for teachers to navigate. It lacked structure and hierarchy, and the use of imagery was mediocre. It needed a revamp for version 2. I redesigned the Pre-AP teacher and student resources with a modern and clean composition, that is an easy and user-centric design. The courses are differentiated by their course color and has tab features to indicate the unit and section.

Final assets include InDesign documented sample and template, In addition to a style guide and art standards document.

  • Art Direction: Typography, colors, style guide, art guide

  • Book Design: Teacher Resource, Student Resource, Student Reader

 

TOOLS

InDesign

Photoshop

Acrobat

Google Drive

 
 

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